The singer-songwriter Alessia Cara, has joined Duracell’s “Powering Holiday Smiles and Imagination” programme. This programme helps raise funds for hospitalised children by donating a share of the revenues from the sale of batteries.
Alessia Cara, who received an AMA Nomination for New Artist of the Year 2016, joined the team to encourage Canadians to support this initiative. “I’m happy to join forces with Duracell and help celebrate the holidays with some very special kids” said Cara. “I spent some time at SickKids when I was younger, so this hits close to home. I’m glad that I can be here to give back a little, and support not only SickKids, but also Children’s Miracle Network.”
Cara put on a show at the Hospital for Sick Children (SickKids) in Toronto for the families and children spending time there.