Axe and Dutch DJ Martin Garrix announced the release of the official music video for “Burn Out”, the DJ’s latest single. The video’s creative, set in a laundromat, brings the watcher through a journey of different wonderful worlds.
“I am very honored to be part of the Axe Music platform roll out. I love the campaigns Axe has done in the past and when we all met in my studio, I felt a great connection, which is super important for me in collaborations like this. I am super happy with the result of the video for my Burn Out,” said Martin Garrix.
“Music seems a natural extension of the AXE brand. We’re all about attraction and music has the power to bring people together, so we knew we wanted to do more in that space”, says Rik Strubel, AXE’s Global Vice-President. “Martin Garrix is a great example to young guys – he’s achieved so much at such a young age and boasts natural confidence that is so on brand with AXE. We’re super honoured that he’s joining AXE Music as our ambassador and we’re looking forward to the amazing things we’ll do together”.
This announcement and branded music video was set-up to celebrate the launch of Axe Music, the brand new music platform launched by the brand.
You can watch the music video here: