Martin Garrix, the Dutch DJ, collaborates with Armani Exchange, the most affordable of the Armani group’s ranges. It targets teenagers and young adults, leaning towards an “urban chic” and modern style.
At only 21 years old, Martin Garrix is world famous and has already created his own label. In 2017, he was even named best international DJ in the DJ Mag 100 ranking.
Martin Garrix is now also a fashion icon. He is one of the three faces of A|X Armani Exchange’s fall-winter 2017/2018 campaign, posing alongside the Chinese actor and singer Li Yifeng and the highly publicized model Cara Delevingne.
“For this campaign, I wanted three faces capable of recounting the individualist A|X spirit in a novel, unconventional way”, said Giorgio Armani.