Magnum
Virgil Abloh

portfolio

Since 2013 the premium ice-cream brand Magnum has its own Magnum beach to gather the crème de la crème of Cannes Festival. Magnum showcases various experiential brand and product animations, complemented with an exclusive music show. This year’s show was in collaboration with My Love Affair who booked and managed the famous designer Virgil Abloh.

Virgil Abloh


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